MATTHEW WILIEM WR; ADMA SARI SITEPU. Pengaruh Purchase Intention terhadap Brand Lifestyle Toys dalam Mendorong Niat Pembelian Konsumen Generasi Z. Arus Jurnal Sosial dan Humaniora, [S. l.], v. 6, n. 2, p. 2356–2363, 2026. DOI: 10.57250/ajsh.v6i2.3283. Disponível em: http://www.jurnal.ardenjaya.com/index.php/ajsh/article/view/3283. Acesso em: 17 sep. 2026.